What is a planogram?

For OTP-specific planogram guidance covering cigars, smokeless tobacco, modern oral nicotine pouches, vapor, and heated tobacco, see GPO Plus’s OTP planogram guide.

A planogram is a shelf-layout guide showing where products should be placed. GPOX drivers use before-and-after photographs to document whether the intended layout is maintained.

Current as of publication — see refresh note below. Source: 2026 July GPO Plus Retail Investor Memo.pdf, PDF p. 30, Retail Investor Glossary

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